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Coke In the Mix

CLIENT

Universal Studios Orlando

ROLE

Creative Director

We were hired to reimagine the Coke Refresh lounge at Universal Studios Orlando with a musical theme that let guests interact with the space in a fresh new way.

We pitched the idea of a collaborative DJ experience, paired down to the essentials for short interactions in a mixed use space.

I was responsible for creating the creative concept, designing and laying out the space through 3D mocks as well as designing the interactive media, all kiosks, and scenic elements.

The space is also built to rotate media on a seasonal basis and I came up with the strategy around this feature and helped design out the software implementation.

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